Lee Elias and Alex Auerbach break down what not to say right after a tough loss, and how the way we communicate can shape an athlete’s ability to bounce back and perform moving forward.

4o

If we don’t set standards early, we spend years trying to undo confusion later. This isn’t about more teams, more tech, or more noise, it’s about clarity, alignment, and protecting kids. LutzGO is an advisory service that helps youth sports organizations set clear standards and helps parents make informed decisions.

A candid reflection on parenting, perspective, and knowing when to step back

Through vulnerable stories and research-backed insights, this book forms the perfect guide for parents and coaches to face youth sports head on